Today, 70% of small business owners say keeping up with the latest technology is important to the success of their company. In particular, maintaining an online presence, including a mobile website, is an important digital component for small businesses to keep in touch with their customers. Explore how small businesses are making the most of the latest technology tools.
As smartphone and tablet usage rises, businesses are seeing the advantage of using these devices and other technologies for internal operations.
Many web-based project management sites such as Basecamp and Trello have popped up across the internet. Using these cloud-based services lets small business owners and employees easily collaborate in real-time from anywhere in the world.
With social networks, cloud, and software and web services such as Quickbooks, Salesforce and RightSignature, small businesses can easily manage and automate tasks without needing a large team to get it done.
Whether it's a quick email reply or a full client presentation, mobile devices allow small businesses to expand their search by enabling owners and employees to take care of business outside the office.
Today, many small businesses are going beyond having just an official company website and establishing a full digital brand through the mobile, apps and social media to better provide customer service.
Small businesses have made the jump from desktop to cloud — with 43% of small businesses using cloud services in 2013, a 760% increase since 2010. But they still need hardware like smartphones to allow employees the mobility to connect with their customers and manage company needs. Here's the type of hardware small firms use.
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